Posted By Graymatterscap On Sat, Apr 7, 2018

Implementing sustainable and inclusive employment opportunities through telecommuting, LikeU is creating thousands of part-time jobs and providing high quality services to Business Process Outsourcing sectors. The company brings greater efficiency to corporate clients since recruits have already been vetted and trained in specific services or products, making the hiring process three times faster.

Investment Rationale

coLABS’ investment in LikeU was made after a targeted search in Latin America for innovative companies tackling critical issues for women in the region. LikeU’s offering of access to formal employment to enable autonomy and self-sufficiency, particularly among the increasing number of female-led households in the region, made the company a great fit for the coLABS portfolio.

We loved that the quality of life of their customers was a top priority for this company and that they use an approach that is innovative in their region–telecommuting–to achieve that. This gives flexibility and skills training to the growing number of female-led households in Latin America and offers them a higher salary through the savings that corporate clients receive by using LikeU. It’s a win-win for workers and corporate clients.

About Graymatterscap

Gray Matters Capital (GMC) is an Atlanta based impact investor with a gender lens that is on a mission to “Find a more purposeful life for 100 million women by 2036." Aligning with its mission is its strategy of making sector agnostic investments globally in for-profit enterprises whose products and services benefit women and girls at scale.

GMC sees education, primarily catering to under-resourced and low and middle income sections of the society, as a powerful tool to bring about gender equality and social equity. Over the past 12 years, it has focused on supporting the education ecosystem India by funding for-profit enterprises in the ‘learning to earning’ space, besides being pioneers in establishing the school finance industry catering to low cost private schools in India with Indian School Finance Company (ISFC); Pakistan with the set-up of Taleem Finance Company Ltd (TFCL), in addition to Nigeria (with EdFin Microfinance Bank).

GMC has till date funded over 80 enterprises across the world to the tune of US$ 125 million.

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